When it comes to owning a business, there are a lot of options out there. You can start your own business from scratch, buy an existing business, or invest in a franchise. So, what’s the difference between starting your own business and buying a franchise? One big difference is that when you buy a franchise, you’re buying into an already-established business model. You’re getting the benefits of a brand that’s already been successful, as well as the support of the franchisor. Additionally, buying a fast casual franchise can be a great way to reduce your risk, as franchises have a higher success rate than independent businesses. However, as rosy as it sounds, owning a franchise isn’t without its own set of challenges. At The Great Greek Mediterranean Grill, we understand the challenges of owning a restaurant franchise. That’s why we’ve developed a system that helps franchisees overcome the following common problems.
1. Food Waste
Did you know that 40% of the food produced in the United States is never eaten? That’s a lot of wasted money, resources, and time. And while there are many reasons for this problem, restaurants are one of the biggest contributors to food waste. Restaurants in the United States waste an estimated $100 billion worth of food each year. That’s a lot of money that could be saved by implementing better food waste prevention strategies. At The Great Greek Mediterranean Grill, we’ve developed many systems and protocols to help prevent food waste. Here are some of the ways that we help prevent food waste:
i) Comprehensive training program
Our comprehensive training program helps ensure that all our ƒcompreemployees are familiar with proper food handling procedures. This helps reduce the risk of foodborne illness and also helps to reduce the amount of food waste.
ii)Tracking usage
We track the usage of all our ingredients to make sure we’re not over-ordering supplies. This helps us prevent waste due to spoilage or excess inventory. As an added advantage, this helps us lock in lower prices on supplies that we can pass on to our franchisees.
iii) We require 24-hr notice on our catering service
To serve the freshest food possible, we require our catering customers to give us 24 hours’ notice. This allows us to plan ahead and ensure that we have the ingredients on hand to prepare your order.
2. Customer Service
As any business owner will tell you, customer service is key to a successful business. Unfortunately, many restaurants struggle with providing excellent customer service. This can be due to many factors, such as poor training, disgruntled employees, or a lack of customer service skills. At The Great Greek Mediterranean Grill, we believe that providing excellent customer service is essential to a successful business. Here are some of the ways that we help our franchisees provide excellent customer service:
-We offer a homely atmosphere
Our restaurants are designed to create a homely atmosphere that will make customers feel welcome and comfortable. This helps to encourage them to stay longer and spend more money.
-We are open 24/7
Our locations are open 24/7 so that customers can always get the food they want when they want it. This helps to keep our restaurants busy and encourages customers to return.
-Our corporate support center is available 24/7
We have a corporate support center that is available 24/7 to help our franchisees with any customer service issues they may experience. This helps to ensure that any problems are dealt with quickly and efficiently.
-We have made hospitality a part of our culture
Hospitality is an essential part of our culture at The Great Greek Mediterranean Grill. From the moment customers walk through our door, we want them to feel welcome and appreciated. This hospitality extends to every aspect of our business, from the food we serve to the way we treat our employees.
-We offer training and support
We offer training and support to our franchisees so that they can learn the skills necessary to provide excellent customer service. We also provide regular updates on best practices so that our franchisees can stay up-to-date on the latest trends in customer service.
3.Brand Awareness
One of the biggest challenges facing any restaurant franchise is building brand awareness. Many customers are unaware of the existence of restaurant franchises, and even fewer are familiar with the individual brands. At The Great Greek Mediterranean Grill, we believe that brand awareness is key to success. Here are some of the ways that we help our franchisees build brand awareness:
-We have a comprehensive marketing plan
Our marketing plan is designed to reach as many potential customers as possible. We use various methods, including online advertising, print advertising, and word-of-mouth marketing, to promote our brand.
-We provide branding materials
We provide our franchisees with various branding materials, including signage, menus, and marketing collateral. This helps them to promote our brand wherever they go.
-We have a strong social media presence
We have a strong social media presence, which helps us reach potential customers who are not reached by traditional marketing methods. We use a variety of social media platforms, including Facebook, to promote our brand.
-Branded uniforms
At The Great Greek Mediterranean Grill, we believe that branded uniforms are essential for building brand awareness. That’s why we provide our franchisees with various branded uniforms, including t-shirts, hats, and aprons. This helps potential customers immediately identify your employees as part of your organization.
Getting into the restaurant business can be a challenging but rewarding experience. At The Great Greek Mediterranean Grill, we believe in providing our franchisees with the tools they need to be successful. We offer several systems that help our franchisees provide excellent customer service, build brand awareness, and increase profits. If you’re interested in owning your own restaurant franchise, The Great Greek Mediterranean Grill is a perfect choice. Contact us today by visiting https://thegreatgreekgrillfranchise.com/.
The Great Greek Mediterranean Grill,
2121 Vista Pkwy West Palm Beach FL 33411,
561-578-2708
Find us on Social Media
https://www.facebook.com/thegreatgreekgrillfranchise/